Feed Your Inner Athlete Smarter

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S J - October 21, 2021

Feed your inner athlete with The Feed.  The Feed is built by athletes for athletes.  They were tired of how expensive sports nutrition is, eating the same flavors over and over again, and having their products go stale.

They make sports nutrition very easy.

They're experienced in how to eat smarter to make a meaningful difference in your training.  They not only pick the best products, they show you how and when to use them for the competitive edge we're all looking for.



The Feed is No.1 Seller of Maurten. Maurten is the most innovative sport drinks and gels in the past decade. Maurten's unique hydrogel technology enables you to consume twice the amount of carbohydrates while training and racing.


Skratch Labs

Skratch started as the first "secret drink mix" created by Dr. Allen Lim for his Tour de France athletes. He set out to make food and drinks that taste great, that are made from real ingredients and that solve problems for active people. Skratch is true to their word and the only drink that uses real fruit for their flavors.



We set out to find a supplement company we could trust for the world's top endurance athletes. Our quest led us to SwissRX. SwissRX takes a "spare-no-expense" approach to procuring they highest quality Pharmaceutical Grade Ingredients. Ingredients too expensive for most supplement companies to use. For the first-time, SwissRX is now available to athletes of every level.


Roll Recovery

Roll Recovery makes the world's best muscle rolling devices. You will take your recovery to the next level and the best part- it is quick and easy to get deep tissue releif.


TdeltaS Ketone Ester Delta G

Ever wonder what it would be like to have something like "rocket fuel" in your back pocket to give you that boost you need during a long run or that fast group ride? Well....enter TdeltaS Ketones. TdeltaS Ketones are the world’s first drinkable form of ketone ester, a sports drink shown (via scientific data) to improve performance and recovery. So you are likely asking - what exactly is a ketone drink, and why do I want it?



Hyperice makes the best ice, heat, compression, and vibration recovery tools for athletes.


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